Introducing Batiste’s smartest dry shampoo yet – 24H Active and 24H Fresh
New research from Batiste has found that 44% of women have avoided working out to save their hair. With on user stating 'washing my hair is such a hassle and my weekly schedule is built around it. I often change my plans to save my hair from sweat, oil or smell and I wish I did not have to compromise between saving my hair and doing what I love!' After listening to their customers, Batiste has found the solution no compromise on workouts and great hair days with it's latest innovations that provide up to 24-hour freshness with new sweat-activated technology! The new 24H Active and 24H Fresh Dry Shampoos are powered by Batiste's sweat and touch-activated technology.