Amy Mair Couture is hosting a London showcase

South Wales bridal designer Amy Mair Couture has announced an exclusive four-day London preview event, giving brides-to-be a rare opportunity to experience her handcrafted couture gowns in an elegant central London setting.

Taking place from 20–23 March 2026, the showcase will be hosted at the Miro Hotel London, within the hotel’s beautifully appointed Templeton Garden Suite. Known for its contemporary design and tranquil private garden, the venue provides a refined backdrop for Amy Mair’s artistic and nature-inspired couture collections.

Designed as an intimate, by-appointment-only event, the London preview offers brides the chance to work one-to-one with designer Amy Mair, trying on a curated edit of her most iconic gowns alongside brand-new designs. Guests will be welcomed with celebratory drinks on arrival (by request) before enjoying a private styling experience in the suite’s thoughtfully styled bridal space.

The Templeton Garden Suite will be transformed for the showcase, featuring dedicated areas for browsing, private fittings and relaxed consultations, ensuring comfort, privacy and a calm, unhurried atmosphere throughout.

The four-day showcase will include:

• A curated selection of Amy Mair Couture’s most celebrated gowns
• A preview of new designs from the Autumn 2026 Art Couture Collection
• Exclusive gowns not available to try on elsewhere in the UK
• Personalised 1:1 styling consultations with Amy Mair
• Private 1.5-hour appointments tailored to each bride

This marks Amy Mair Couture’s second exclusive London preview, following strong demand from brides seeking a more personal and meaningful approach to wedding dress shopping.

Speaking about the event, Amy Mair said: “This is a chance for brides to experience the magic of handcrafted, artistic bridal couture in person — and to find ‘the’ gown that truly tells their love story.”

Known for her ethereal silhouettes and artistic approach, Amy is currently working on her 2026 Haute Couture collection, described as her most experimental and expressive work to date.

Traditionally based in South Wales, Amy Mair Couture is bringing her signature experience directly to London brides who value craftsmanship, individuality and slow fashion — without the need to travel to her studio.

Every gown is handmade in the UK using sustainable, high-quality fabrics sourced from the UK and Europe, reflecting the brand’s commitment to ethical and intentional design.

Brides are also invited to make a day of the experience, with the option to book lunch or dinner at the hotel before or after their appointment.

To find out more, visit www.amymaircouture.co.uk